How Breweries Are Leveraging Popular Spirits Brands

 Collage: SevenFifty Daily

Collage: SevenFifty Daily

It’s been an interesting time for beer sales, as volumes are falling for many of the major breweries. In an effort to reach a new audience, breweries such as New Belgium, Ballast Point and Budweiser have started partnering with distilleries to create products that can reach across both sides of the bar.